Business case category: Shaking session
Salesforce is the Customer Success Platform. Our social and mobile cloud technologies—including our flagship sales and CRM applications—help companies connect with customers, partners, and employees in entirely new ways.
"A great proposal to our community of customers and partners, specially thanks to its great originality and energy. Its capacity to detect strengths and competences to innovate really contribute to position us in the new digital world where a lot of "heroes" are needed to build a more stable and advanced society."
Mildred Laya Azuaje
Senior Marketing Manager
Lean business transformation with The Hero Plan
- Jose Manuel Inchausti, CEO Mapfre Iberia.
- Enrique Polo de Lara, Spain Country Leader & Regional Vice President en Salesforce.
- Daniel Vecino, The Hero Plan creator and author.
- Maximise benefits of every proposal
- Through lean innovation
- Under uncertainty conditions and a huge reluctance to change.