Business case category: Business QuestWorkshop inCompany
B|Braun VetCare was born in October 2017 after more than 15 years as B|Braun Spain veterinary division. Our mission is to improve animal health offering differential products and services focused on veterinarians and sector professionals.
"Thanks to The Hero Plan I was able to discover collages without any previous experience in strategy or business models giving great and valuable ideas. And we laugh and enjoy a lot!"
"The Hero Plan helped us to analyse our internal and external processes, creating a collaborative dialogue between all the members of the company. Useful, disruptive and extremely funny!"
Juan Antonio Garrido
Chief Executive Officer
Improving processes, services and the collaboration
- Improve collaboration between all the business areas.
- Develop innovative proposals to improve internal and external processes.
- Set up a new methodology lean and collaborative.
- Create a new innovative and lean culture of chante focused on results.
- Design 3 new proposals to satisfy 3 challenges proposed by the CEO.
- Competences developed: lean strategy, neuromarketing, innovation, business models, teamwork, change management and public speaking.
- Using The Hero Plan, they design and introduce new proposals to satisfy the proposed challenges.
- Design and validation of the proposals after the workshop with true customers.
- Execution of the proposals.
- After one year they still use The Hero Plan language and method inside the company. It was key to facilitate collaboration inside the company.